Welcome to Music Marketing Manifesto 4.0

Welcome to the Music Marketing Manifesto 4.0 members area! Please watch the introductory video below to get up to speed.

In short, Music Marketing Manifesto 4.0 is designed to teach you a sound and proven strategy for selling your music in a profitable and sustainable way.

Music Marketing Manifesto is an advanced music marketing course. It assumes you already have an album recorded and mastered and are ready to start selling it. The course also assumes you already have a fundamental knowledge of many of the popular social media tools available such as Facebook and Twitter. However, if there are any areas that you simply don’t understand, use the comment feature at the bottom of each lesson. I will do my best to make sure that myself, or someone on my staff, answers any and all questions you might have about the process.

There are no magic bullets out there people. Every artist is different and results will vary significantly. By following the steps in this course you are not guaranteed any specific income or results. That being said, I personally use the techniques in this course, and have worked with thousands of artists in various capacities over the last few years. And I can tell you from first hand experience, if applied correctly, the techniques you will find in this course really do work. So get to it!

Click here to go to the first lesson.

396 Comments

  • Behind The Horror says:

    Hi im glad to be here. lookin forward to make my dream come true haha

    • John Oszajca says:

      Hi Behind The Horror,

      Thanks for picking up MMM 4.0 and welcome to the members area! I hope you enjoy the content and please let me know if I can ever help along the way.

  • Bill B says:

    Hello: Just bought into the course and ready to go! Hopefully I won’t be pestering you for too many questions.
    Bill – Mishappenings.

  • Mark DuBerry says:

    Hi there. I signed up for the course a couple of weeks ago but I’m only getting started now. I’ve been writing and producing my own mostly instrumental music for many years and have a couple of releases out there but I really need to learn about how to get more of a listenership and of course how to make more sales. I’d also like to learn something about how to identify and target that elusive ‘micro-niche’, but I’m open to whatever the course has to offer.

    And now I’d better make a start on the lessons!

    Thanks,
    Mark

  • william powers says:

    Who needs to gig anymore lol ??!!! Looking forward to building out my music catalog, the brand and learning from everyone.

    Best to all….

    BP

  • Good afternoon,

    Never mind about the placement of the picture. I figured out how to get the picture to the top of the page.

    Thanks,

    Hope

  • Skylar Ryan says:

    Hi John, signed up for MMM4.0! I’ve been receiving your emails for awhile and know your back story. The whole Hollywood thing, I did as well, I didn’t receive the success, like you, but did the mileage as far as performing and pay to play. I’m hoping this course will move my music career both recognition and financially forward.

  • Dave Melstrand says:

    Dude! I know you can relate. I had this really good friend in high school and he was a total stoner. And he always used to say: “Dude! You don’t even know!!!” And so to you I say: “Dude!!! You don’t even know!!”

  • David says:

    Hello All —

    W-w-w-where am I? I signed up for both MMM and Insider Circle this morning. Let me see, if I’ve got this straight. MMM kinda has a beginning, a middle and an end, right? You start at the beginning with lessons presented as they are presented and work your way through to the end applying what you can to your own music business. Along the way, we can ask for clarity about the lessons.

    Insider Circle is not so linear, however. There’s more one-on-one with John and with other members. Kinda sorta?

    What do I really need to know about the two platforms? Being new to both, what would be a good overall approach to the material and opportunities in both?

    • Hi David,

      Steve here from MMM Support.

      Yes, MMM 4.0 walks you through setting up your sales funnel, so that you can implement the marketing strategy that John recomends.

      The Insider Circle is a monthly updated members area, exploring various strategies that can all be implemented to support the core MMM strategy. Plus with the Insider Circle, you’ll have a bit more access to John via the forums, as well as the coaching calls.

      Let us know if we can ever help with anything else.

      • David says:

        Yes, I’m sure I WILL ask. I would like to repeat that I’ve done a number of free mini workshops that John has offered over the years. I’ve had questions which John answered with good answers. So, I am now able to be a paying customer and that pleases me greatly.

  • Steve Harley says:

    Hi there! I just joined up. Looking forward to learning what’s what!
    Thanks for the sale!
    Steve

  • Dave Haertel says:

    Love you guys. Glad to be back.

    Dave

    • John Oszajca says:

      Hi Dave,

      Thanks for picking up the course and welcome to the members area! It’s good to see you back.

      Let me know if I can ever help with anything along the way.

  • Paul Hatem says:

    Hi John,

    I’ve been gradually working through several of your courses over several years – as I transition from another career.

    I just finally completed the audio for my latest recording, and am working on releasing it via my website (built using MMM 4.0, templates, etc).

    My question is this: from 2015 I still have a checklist from your Record Release Formula workshop; titled “Your Record Release Checklist.” It seems very helpful, and I wonder whether you have found reasons to change or update the list since then? I’d like to be using whatever is most current.

    Also, do you have advice on where in the process a live CD release party makes sense? Also, how to choose a venue?

    Perhaps you have addressed these questions; I couldn’t find anything…

    Many thanks, and keep up the great work!

    • John Oszajca says:

      Hi Paul,

      So sorry for the late reply. I somehow missed this until just now.

      Yes, I still stand by the fundamentals of that checklist. Some of the smaller details have changed, such as the best way to utilize Facebook ads. But fundamentally the checklist still applies.

      There are probably many ways you could fit a record release party into a release schedule, but the first option that comes to mind is to hold it on the day of, or shortly after the release day, and add free tickets to your pre-order offer. The record release will be much more significant for your local community of friends and fans, and as such, it sort of exists outside of more “national” release schedule that I’ve outlined on that checklist.

  • Hi` John & Steve . i`m a bit confused about the 1 Min teaser samples from the release album which is in the sales page. can it be trimmed on protools. and with samples uploads into the media player on sales page.? what happens when the fans buy the album. Would they get the full album or do we have to upload another Zip album. example: 1 album to hear the tease samples and the other for delivery or do we keep just the 1 album in the file manager.

    3 question: i have uploaded the album, but i can`t see the individual single tracks in the media library like the first time i uploaded the same way. I only see my full zip file of 97Mb in my media library :Warm regards

    • John Oszajca says:

      Hi Carlos,

      I’m really sorry for such a late reply. We somehow missed this when it came in and I just happened to see it while answering another comment.

      You’ll find this answered elsewhere in the course. But the short answer is that you can edit them in any software. I use audacity. The files that are used for the teasers are completely separate uploads from the ones sent to customers.

      If you have uploaded the zip file then you won’t see the MP3 tracks individually. You need to upload those separately.

      If you have further questions about this please post them on the lesson pages relevant to this step as this thread is really more of a welcome thread and a chance for people to introduce themselves.

      Thanks.

  • Michael Shaw says:

    Hi John

    I have finished the course and I am testing my album download. Tried it three times and the best it’s done so far is downloaded 75% of it. It’s 95MB so wondered if that might be an issue. Tired it on mobile, IE and Chrome but it’s not happening.

    Love the course by the way and dead excited about getting my album out there.

    Mike

  • Dani Hoy says:

    Good day! I currently live in Key West and have been pursuing the music dream for about ten years. I have three CDs plus one with my duo, The Shanty Hounds. At the age of 51 I’m really ready to take my marketing to a level that will help me create better “mailbox” money. Producer Ian Shaw recommended this program and I’m looking forward to learning something new and productive.

    Dani Hoy
    http://danihoy.com

  • Pateriki Hura says:

    Hello John and and hello to everyone out there in the MMM community. Greetings from New Zealand. Thankyou John for providing this tool and your experience and support in this area which I know for so many creative people is a zone of trepidation. My bandmate Cameron and I are up for the challenge and the learning and the work. Super excited.

  • Steve Ernenwein (AQ the DreamWalker) says:

    Hey everyone! Hey John and Steve!

    I’m very excited to be joining the MMM tribe! I’ve been listening to the podcast for a couple months and basking in its glory. I just finished writing my latest album and about to start recording it in a couple months, I’m really hoping this course can really help me get a plan and system in place to actually allow this album to have the chance it deserves. I’ve been writing music for about 15 years and haven’t ever really gotten any traction on anything cause I’ve never had an actual system or plan in place. So this is exciting and I’m all in! It’s going to be a whole new chapter of creative life!

    Thank you for this John!

  • Hello John,
    I signed up for MMM 3-4 years ago and worked through some of the 3.0 level lessons before getting sidetracked. I’m looking at it again for the first time in about two years. What are the differences between 3.0 and 4.0? What’s the fee for upgrading?
    Thanks,
    James

    • John Oszajca says:

      Hi James,

      Welcome.

      MMM 4.0 is a completely new product that has been created from the ground up to help musicians market their music. While the core strategy hasn’t really changed over the years, the ways that this strategy is implemented have. Online platforms change, things that once worked well no longer do, and new platforms and tools emerge giving us new opportunities. MMM 4.0 is a completely modern and current approach to implementing that same core strategy. You also get the new and improved MMM WordPress Theme which gives musicians the ease, customization, and flexibility that they were looking for in previous MMM templates, and features like the new “campaign code” really speed up the process of setting up emails.

      Let me know if you have any other questions.

      • Hi John,
        Thanks so much for responding to my question, which I realize now was already answered in your FAQ’s.
        To clarify, do 3.0 members get any credit toward upgrading to 4.0, or would I have to pay full price for the new course?
        -James

        • John Oszajca says:

          Hi James,

          Steve here from support. Since MMM 4.0 is a completely new course compared to MMM 3.0, there was not an upgrade offered. That said, John did offer 3.0 members a limited time discount, but that has long since expired. You would need to purchase access to the 4.0 version.

          Let us know if we can ever help with anything else.

  • Julie Welter says:

    Hello, Looking forward to learning Music Marketing strategies with MMM.
    I have a starter CD that I will start with but was looking to get some marketing strategies in place before I record again..which I plan on doing next year.

    Julie Anne with Scripture Praise

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