Congrats! You’re On The Inside.

Welcome to the Music Marketing Insider Circle! Please watch the introductory video below to get up to speed.

In short, the Insider Circle was created to kick things up a notch and take Music Marketing Manifesto to the next level.

While Music Marketing Manifesto teaches you the fundamentals of marketing, driving traffic, and creating a sales funnel, the Insider Circle will be teach you additional ADVANCED strategies, and keep you on the cutting edge of this rapidly changing industry.

I hope to make this your one-stop-shop for music marketing intelligence, training, and networking.

But always remember, there are no magic bullets out there people. Every artist is different and results will vary significantly. By following the strategies discussed in the Insider Circle you are not guaranteed any specific income or results.

That being said, everything discussed here is the REAL DEAL, and this stuff really does work. So get to it!

I’ll see you in the forum!

– John

995 Comments

  • Niki La Rosa says:

    Hi,

    I’m Niki La rosa. Great to be here and hope to learn how much as possible!

  • Michele Cefai says:

    Hi John – I’m getting about 28 percent conversions on the squeeze page – costing me under $1 an email. So far so good However not so many people are actually buying anything. A couple of sales per week on my list of 960 subscribers. I’m doing a weekly newsletter, weekly Facebook live and Facebook ads. Any advice for getting them to put their hands in their pockets- without going full on Sales Funnel on them? Thanks Tiger2

    • John Oszajca says:

      Hey Michele,

      This is the welcome thread and not the best place for back and forth. But I’m happy to help. Please just post your question in the forum or in tomorrow’s coaching call and we can take it from there. All the best.

  • Don Mancuso says:

    Hey John, Hope things are well with you and yours! Like some others here I wanted to thank you for the amazing deal in these times for the dollar deal. Been wanting to check this out for a while. Unfortunately (or fortunately) I actually had some work come in. Studio (doing guitar tracks for hire) found a backer to do another DDrive album and actually had a few shows that didn’t get cancelled… now I have a few weeks off accept for rehearsals, maint. on gear and writing.. non paying work of course, but I’d just like to find out before I may have go in a month, or 2 if there’s anything a former international recording/performing artist that’s been on albums with huge artists(I think one was sold Gold in pre sales) should do to market himself. Was years ago and I’ve focused on reinventing myself doing a lot of different things. Learning about the “new era of Music” which is pretty much like the Old days, only flooded with more music and still Pay to get played deals.
    I have a website, I’m on Reverb Nation as a way to have an organized email list, place to hold music to stream, have a Youtube channel.
    I even was doing well with CdBaby on physical sales until they ditched that.. Now with all the internet scams and facebook limitations it’s daunting. I do realize there’s no magic bullet, but it seems like I could be doing a lot better with what I’m investing into my music every year. Thank you again. I always look forward to anything I’ve done here and will continue to follow you somehow! Take care,
    Don

    • Hi Don,

      This is Steve from MMM Support. John has unfortunately been away for an extended period of time, so he’s asked me to get back to everyone in the meantime. We hope that you don’t mind.

      John’s main strategy would be to focus primarily on the email subscriber list. There are many reasons for this from a tried and true marketing standpoint, mostly based around the concept that people generally need to see an offer a few times before they buy it, and being able to keep in regular contact with an email subscriber list is a great way to keep those offers and your music in front of them.

      Secondly it allows you to build rapport and a real relationship with your subscribers. When you have a relationship with them you also have influence over their decision to buy when you ask them to.

      Many of the online outlets available for musicians are great for an artist discovery tool, as well as an easy way to share things, but you should still be wanting to use them to build your email subscriber list, which often means using those ancillary platforms for driving people back to a free offer on your own website, so that you can build that subscriber base.

      From within email you can easily begin to direct people to your social profiles and reinforce your lines of communication and relationship building.

      Once you have people on your subscriber list, it’s quite simple to begin incorporating some of the advanced strategies that John covers within this members area.

      Let us know if we can ever help with anything else.

  • Walter Benedict says:

    Hey Everyone,

    I’m a classical guitarist, and want to record a music video. I’ve got the track that I recorded in the studio. And would like to make a video of me performing the song with several different camera angles, as well as some additional footage.

    Once I have the footage recorded, I’m wondering how I get the video from multiple takes to match up with the audio.

    Is there a software/app that would be best? Any input from the community would be greatly appreciated.

    • Hi Walter,

      Steve here from support. Welcome to the Insider Circle.

      I don’t do much video production, but there is a free software out there called Open Shot Video Editor, where you can add your audio, import your clips, then arrange them on a timeline to get it all to match up. That said, it is free software and a bit clunky.

      Let us know if we can ever help with anything else.

    • Steve Kuban says:

      I have PowerDirector, the more recent versions have that feature to auto-sync video. Also DavinciResolve 16 and it’s free. Thanks.

  • Richard Mechaly says:

    Hey Jonh, took advantage of your super deal to join the IC. I have not had a chance to browse everything but I’m starting today. I’m a singer that produces spiritual infused pop, rnb and hiphop and am looking to share my music worldwide. Excited to learn!

    PS: I need a new site, new emailing strategy, & so much more!

  • ANDREW JUNIOR BANGURA says:

    I recently got involved… I rap and can produce… Am looking forward to more involvement…

  • Patrick Cassidy says:

    Hi there!

    I’ve been on the insider circle for two months but, I’m finally wanting to dive into this program to see how successful my music and website can be. I’m interested in marketing my own music but also having an efficient music lessons portal on my website as well as do advertising for that. I purchased MMM 3.0 a number of years ago but I’ve never gotten around to taking full advantage of all that there is to offer from the program. I look forward to getting my website in top shape and hopefully drive traffic to my site with both listeners and potential students.

  • Frank Jahloh says:

    Hi John, I was a member about three years ago in one of your coaching courses and it was very helpful. Thank you for the almost free opportunity to join this one. Unfortunately because of work commitments I have been unable to make good use of my current membership. I was signed on for $1 and I think today is the end of my 30 days membership. I am unable to meet the costs of joining at full cost but I want to take this opportunity of thanking you for your generosity in inviting us to joining your esteemed course. You stand out by making this kind of offer at a time when the world is in turmoil. God bless you.

  • Jojo says:

    Hi Everyone, It’s so good to be here and have access to all this great information. I already started implementing some of it, and had results.
    I am wondering if anyone out there can recommend what editing software is good for making music videos. I am editing my first music video with a very simple editing program and it’s not working. Has anyone tried DaVinci Resolve, Openshot, or Shotcut ? Any thoughts?
    Best, Jojo Magnusson

    • Hi Jojo,

      Welcome to the Insider Circle. It’s great to have you here and we’re happy to hear that you’re already getting results. As far as your question about video editing software, your best bet is start a thread in the forums and see if any of the other members have any recommendations for you.

      Let us know if we can ever help with anything as well.

  • Adel says:

    Hi John
    Thanks again for entering me into this Blog.
    interacting is an awesome thing to get know other musicians
    and maybe be able to help each other with the deep content of musicians DIY faculty.and around the many aspects of the music industry today.
    as i noticed you’re offering quite a dense program from the inside circle.
    Also there are many aspects of the music industry which can be sometime confusing.but certainly valuable on the whole .
    i want to focus on 2 or 3 tips mainly . What are the most sensitive parts that a musician producer of his own material can be destined to put on the right track .
    i think one of the most difficult part is Marketing your label
    in my past experience didn’t find support from the digital distros so far wouldn’t make any bad press for some .coz they didn’t call me in , i went to knock on their door.
    and now the main topic is producing music to target audience , considering whatever level of celebrity you are provided with …
    when you think your product is finalized and ready to go published.you have 2 sole questions that come to mind , where is it viable to display your music on and how to generate and income so you can start being in a rotation that allows you to produce constantly and deliver in an evolving manner to fans.
    well for now i’ll take a deep breath and open up to more of your advices and your personal experience .

    Thanks

    Adel

    • Hi Adel,

      This is Steve from MMM Support. It was unclear from your comment, but were those questions for us, or were they hypothetical?

      If you were asking us a question, please clarify what you are asking and we’re always happy to help.

      Thanks!

  • Samuel Robertson-Okine says:

    Thanks soo much for the opportunity to learn more. I am glad for the chance.
    #niimusik.com

  • Lisa Simmons says:

    Hiya John,
    Well I’ve been following you and been much impressed pretty much for all of those eight years. Happy to take you up on this kind offer as well and am particularly interested in expanding our online presence and fanbase. All around looking to find more visibility for my, rather niche, new release NoteSpeak on Ropeadope Records. Thanks for this!

  • Hi John
    Thanks for this opportunity to join the inside circle .
    I am an artist singer, songwriter,composer.
    Also a recording artist .
    I expect to learn more about music marketing and i want to sell my music on line .
    I hope obtaining advices and hands-on effective techniques.
    May the challenge begin
    Adel

    • Hi Adel,

      Welcome to the Insider Circle! We appreciate you picking up the membership. Hopefully you’ll enjoy the content and that we’ll get to interact with you in the forums from time to time.

      Let us know if we can ever help with anything.

  • Hi John, Thanks for doing this special ‘downtime offer’! 🙂 I’m an active mixer and mastering engineer in Northwest, Ohio. I have been following you for quite a few years. I’m certain I’ll find some good information for the many artists I work with from the IC. I’m sure you’ve been there: “After we finishing mixing and put our ISRC codes in during mastering, what then?” Beyond mentioning DistroKid, Digital Music News, SoundExchange, Bobby O and yourself, I’m often “out of bullets.” Thanks again for the amazing “stay at home offer”. RnR, Mac

  • Tony Wyeth says:

    Hey Team MMM,

    I have a slightly random question. Can anyone tell me how I can use my private email contact list to create a subscriber list (for my website)? I don’t want to offend people, but I don’t know how it works. I’m using all free software and plugins on WordPress, (Icegram, Rainmaker and Email Subscribers). Do I import the list and see what happens when I post? Or do I send them some kind of opt in email? I don’t know what’s best!

    Cheers!

    Tony
    Sing Along With Tony (.com)

    • Hi Tony,

      Steve here. Generally speaking, you don’t want to put anyone into a promotional email; follow up campaign without their consent. So it would really come down to how you’ve acquired the email addresses in the first place. Are these your personal contacts, or are these people who have expressed an interest in your music previously?

      If they are your personal contacts, you’re probably best served by reaching out them privately and driving them to a free offer, where they can subscribe themeselves if they are interested.

      If these are people who you’ve perhaps met at your live shows from time to time, and who have expressed an interest in your music, you might be able to import them into your email marketing service without issue.

      For the email marketing service that john uses and recommends, you can import email lists without requiring additional optin, as long as you obtained previous permission from the subscriber to email them.

      Let us know if we can ever help with anything else.

  • David Shoemaker says:

    ok this is new to me not sure how to get started

    • Hi David,

      Steve here from support. Welcome to the Insider Circle and thanks for getting started!

      So as you can see in the right hand column, there is plenty of content that has accumulated over the years. If there’s a particular strategy you’re currently trying to focus on, chances are pretty high that John has talked about it in one of those lessons.

      Another alternative if you’re looking at information in a more general sense, you might listen to a bunch of the coaching calls that are listed under the “Coaching” tab in the main menu.

      If you’d like some feedback on something you’re currently working on, you can always feel free to start a thread in the forum.

      Let us know if we can ever help with anything else as well.

      • David Shoemaker says:

        Thank you so much for your reply I’m amazed that you replied so quickly and the information that you’ve given me he’s definitely encouraging

  • Ryan Walker says:

    Hi John,
    Ryan here on behalf of my band The Rin Tins. We’re a gypsy-swing festival band from Bristol UK, been following your podcasts and emails for a few years and now taking advantage of your kind offer! We have been together 9 years, gig very regularly and have 3 or 4 releases under our belt. About to take advantage of all this time off and record, I’m looking forward to learning how to market the band and these new releases we have planned better than i have in the past.
    Thanks
    Ryan

  • Hi John Oszajca and all other members! My name is Ole and go by the artist name, Adam Cliff. I am a singer and songwriter and my goal is to reach the hearts of my listeners. The sound is my own personal mix of pop, country, gospel and rock.

    I have been listening to your podcast for years and receiving your emails. I have always been interested in learning more about music marketing. Thanks for your Covid-19 offer. I really look forward to learn more about direct to fan marketing and get to know other fellow artists and musicians in this circle.

    Regards from Ole Andreas / Adam Cliff

  • Adrian Lord says:

    Hi there, I couldn’t miss the opportunity to sign up for this offer! I’m from England and I’ve released two piano albums so far, with accompanying sheet music books. I have a few YouTube videos and play concerts too. I’m in the studio later this year, so I’m hoping to find out lots of information to help me spread the word. Take care everyone.

    • John Oszajca says:

      Hi Adrian, glad you decided to take me up on the offer and it’s great to have you here in the IC. If there is ever anything I can help with please let me know. All the best.

  • Hey everyone, glad to be here and to be trying this out. We are an Alt Metal band from Il, that has been around for several years, releasing music, videos and playing live. With everything that is going on, it seems like a good time to look into some different strategies, so Im here to learn.

    • John Oszajca says:

      Great to have you here. Metal bands seem to do particularly well with these strategies, at least based on the many metal bands that have reported some big wins. Enjoy the members area and I hope to catch you on an upcoming coaching call or in the forum. Cheers.

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