Facebook Lead Ads – Game Changer?

Posted on June 29th, 2015   Comments:

Facebook has just announced a new feature within their ad network that may just be a game changer for musicians like us. That is to say, musicians who understand that their success will directly correlate to the size of their mailing list. The new feature allows advertisers (that’s you) to run ads with a “native […]

Is Your Facebook Page Worthless?

Posted on February 23rd, 2014   Comments:

If you’ve been around since the heyday of Myspace then you no doubt remember what it felt like when the bottom dropped out and all those “friends” were suddenly worthless. Is the same thing about to happen to your Facebook page? Has it already? Watch this video to find out how a few recent changes […]

How To Clone Your Fans With Facebook’s Lookalike Audiences

Posted on May 13th, 2013   Comments:

Targeting, in the simplest sense isn’t all that difficult. You just ask yourself where the people who would like your kind of music are hanging out, and then jump in front of those people with an ad. But answering that question is often more difficult than some musicians might initially think. Fortunately Facebook recently rolled […]